About Brightside

Founded in 2011 by Christie Vazquez, Brightside is a trend-driven fashion retailer created to inspire and connect with Millennial and Gen Z shoppers. With 3 vibrant retail locations and a dynamic online store, Brightside offers a curated collection of on-trend clothing, accessories, gifts, and more that reflect the latest in street style and contemporary fashion.

Christie launched Brightside to fill a gap in the Baltimore fashion scene, bringing a fresh, youthful edge to local retail. Today, Brightside is a go-to destination for fashion lovers seeking stylish, Instagram-worthy looks and a personalized shopping experience — both in-store and online.

Unlike big-box retailers or department stores, Brightside is highly curated, offering a more focused selection of fashion-forward brands and styles. We connect daily with thousands of loyal customers, social influencers, and trendsetting labels, constantly evolving to stay ahead of what’s next in fashion.

As we grow, our mission remains the same: to redefine modern fashion retail with a community-first approach and a commitment to style, authenticity, and connection.